Every Entrepreneur Needs Help. Here's Five Reasons Why (cont.)
A good coach can help you locate resources
We started this discussion stating that you don’t have to do everything on your own. That’s especially true when it comes to parts of the business where you may not be as comfortable. For instance, perhaps you are a terrific salesperson, but you have never been very good at accounting for expenses and doing taxes. You could really use a bookkeeper, but you don’t know any that have worked with small businesses.
4. RESOURCEFULNESS
That’s where an experienced mentor comes to the rescue once again. A good coach will have a large network of contacts across a variety of industries that are necessary to the success of a small business owner. By association, this greatly increases the reach of the entrepreneur and expands their existing capabilities. Based on your experience together, the coach can align you with the perfect resource to fulfill the needs of your business.
Finally, recognize that working with a mentor is the creation of a relationship. It provides you with a resource vested in your success and that of your venture. The best coaches are those that have the unique ability to read a situation, recognize the needs of the entrepreneur and apply their experience to ask the right questions.
Next time: That little extra… whatever it is that you need:
- Are you a Jack of All Trades?
- or are you a Master of None?
- or a Master of… One?
- What does your business require, and are you meeting its needs?
- Running a small business is chaos. Your work goes beyond any single role.
- You are a marketer and a financier. A salesperson and head of operations.
- You concern yourself with long-term strategy, but can’t see past the upcoming payroll.